News.com.au reports that the chief exec in question – the Australian Dr Stephen Duckett – has been let go by the Canadian health service as a result of the bizarre cookie-fixated exchange going viral.
Hughes PR offer media training as one of our services. We partner with Ron Kandelaars who runs a half day media training session which includes:
- background, theory and practical media management experience, including time in front of the camera
- a focus on equipping up to three or four participants at a time with the skills to manage issues or promote their business through the media in a positive way
I’ll bet their next CEO will have media training and spending half a day media training has got to be worth it.
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